Agricultural input companies involved in biostimulant development frequently accumulate multi-year, multi-regional trial datasets but often fail to synthesize these into a coherent technical positioning strategy. This fragmented approach leads to inconsistent internal planning, limited product differentiation, and weak credibility among clients and stakeholders. A framework for predictive analysis and benchmarking in agricultural product development starts with the right questions.
Structured Analytical Framework Leads to Better Product Insights
Decision making commonly depends on cherry-picked or incomplete data, resulting in misleading claims and user skepticism in a saturated, undifferentiated market. A structured, stepwise analytical framework can address these challenges. It begins by defining focused, high-level questions around product performance, followed by rigorous data standardization and quality control.
Descriptive and multivariate analyses are then applied to uncover patterns in performance across variables such as crop, rate, timing, and treatment combinations. The ability to benchmark enables the contextualization of new data against product classes across diverse geographies, offering a reality check on efficacy claims. Such benchmarking can identify potential biases or anomalies in trial design and guide future product development strategies grounded in comparative performance.
Insights to Support Predictive Technical Positioning Strategies
Integrating environmental datasets like soil and weather and linking to individual trial locations allows for modeling of product efficacy in relation to specific environmental conditions, revealing where and under what circumstances treatments perform optimally or underperform. These insights support predictive technical positioning strategies that align commercial and technical teams around a shared, evidence-based understanding of product behavior.
The resulting Best Management Practice (BMP) meets the number one need market research has verified among farmers around the world over the past 35 or 40 years; BMPs from independent sources.
Ignacio Colonna, Global Director, Science and Technology at AgriThority® will be addressing this topic at Biostimulants World Congress in Barcelona during the Scientific Track on Wednesday, Dec. 3, 2025, at 9:10 a.m. CET. To watch Colonna’s presentation, along with the rest of the conference content, register for Biostimulants World Congress.
Are you optimizing development for adoption by market? When your new agriculture technology is ready for product development, turn to AgriThority® for strategic and scientific expertise. Our global footprint is combined with our deep understanding of agricultural business, regulatory demands, market channels and producer dynamics. We help move your innovation from concept to commercial adoption. Reach out to AgriThority® to set up an introduction or meeting during Biostimulants World Congress.
